Ideas Argentinas premiadas en el mundo
Edición 2021: Cannes Lions / D&AD Awards / OneShow
DEGREE INCLUSIVE
Wunderman Thompson Argentina – Unilever
● CANNES LIONS / GRAND PRIX Innovation Lions (Product Innovation)
● CANNES LIONS / PLATA Health & Wellness Lion (Applications)
● CANNES LIONS / BRONCE PR Lions (Corporate Purpose & Social Responsibility)
● CANNES LIONS / SHORTLIST PR Lions (Healthcare)
● CANNES LIONS / SHORTLIST PR Lions (Launch / Re-launch)
● CANNES LIONS / SHORTLIST Health & Wellness Lions (PR)
● CANNES LIONS / SHORTLIST Design Lions (Healthcare)
REWATCH
Draftline – C.M. Quilmes
● CANNES LIONS / ORO Entertainment Lions for Sports (Sports for Good)
● CANNES LIONS / SHORTLIST Entertainment Lions for Sports (Brand Integration & Sponsorships)
● CANNES LIONS / SHORTLIST Entertainment Lions for Sports (Diversity & Inclusion in Sport)
HOME OF THE BILLBOARDS
David Buenos Aires – Burger King
● CANNES LIONS / PLATA Outdoor Lions (Breakthrough on a Budget)
● ONE SHOW / PLATA Out of Home (Innovation & Transformation / Innovation in Lockdown)
● ONE SHOW / BRONCE Direct Marketing (Innovation & Transformation / Innovation in Lockdown)
● CANNES LIONS / SHORTLIST Direct Lions (Use of Social Platforms)
● CANNES LIONS / SHORTLIST Brand Experience & Activation Lions (Social Engagement & Integration for Live Experience)
● CANNES LIONS / SHORTLIST Brand Experience & Activation Lions (Breakthrough on a Budget)
THROUGH YOUR EYES
Wunderman Thompson – Sony Music / Incucai
● CANNES LIONS / PLATA Entertainment Lions for Music (Artist as a Brand or Cause Ambassador)
● CANNES LIONS / PLATA Mobile Lions (Social Purpos)
● CANNES LIONS / SHORTLIST Media Lions (Use of Mobile)
● CANNES LIONS / SHORTLIST Mobile Lions (Innovative Use of Technol)
PENSIONS DELIVERY
Grey Argentina – Itaú
● ONE SHOW / PLATA Direct Marketing (Non-traditional & Guerrilla Marketing)
● CANNES LIONS / BRONCE Brand Experience & Activation Lions (Consumer Services / Business to Business)
● ONE SHOW / BRONCE Direct Marketing (Innovation & Transformation / Innovation in Lockdown)
● D&AD AWARDS / WOOD PENCIL Impact (Local Solution)
● ONE SHOW / MERIT Innovation & Transformation (Innovation in Lockdown)
● D&AD AWARDS / SHORLIST Impact (Initiatives / Brands)
THE SKIN TRADE
Wunderman Thompson Argentina – Flow / Fundación Manos Abiertas
● CANNES LIONS / BRONCE Media Lions (Use of Events)
● D&AD AWARDS / SHORTLIST Gaming (Experiential)
● CANNES LIONS / SHORTLIST Brand Experience & Activation Lions (Not-for-profit / Charity / Government)
THE BEST GIFT
Slap Global / Primo – Doritos
● CANNES LIONS / BRONCE Film Lions (Food & Drink)
● CANNES LIONS / SHORTLIST Craft Film Lions (Script)
FIREPROOF NEWSPAPER
Hoy.Bue – Noticias de la Comarca / Sesocio / Fundación Bomberos de Argentina
● CANNES LIONS / BRONCE Print & Publishing Lions (Social Behaviour)
VAR PROMO
Gut Buenos Aires – Noblex
● ONE SHOW / BRONCE Direct Marketing (Non-traditional & Guerrilla Marketing)
-
MI CAMPO R/GA Buenos Aires – ACA ONE SHOW – MERIT Utility / ONE SHOW – MERIT UX / UI / User Experience / CX / DX
-
COMUNAL GIN R/GA Buenos Aires – Cerveza Patagonia ONE SHOW – MERIT Brand Partnerships
-
MI CAMPO R/GA Buenos Aires / ACA ONE SHOW – MERIT Utility
-
ONE TEAM David Miami + Buenos Aires – Budweiser ONE SHOW – MERIT Brand Partnerships / CANNES LIONS – SHORLIST PR Lions (Sponsorship & Brand)
-
ANALYSIS TEAM Leo Burnett Buenos Aires & Digitas – Sponsorship Pumas Visa CANNES LIONS – SHORTLIST Media Lions (Use of Branded Content Created for Digital or Social) / CANNES LIONS – SHORTLIST Entertainment Lions for Sports (Fan Engagement)
-
JULI Grito & TBWA Buenos Aires – McDonald´s D&AD AWARDS – SHORTLIST Casting / Street Casting / D&AD AWARDS – SHORTLIST Impact / Advertising / Brands
-
CORN / WHEAT / TEA VMLY&R Commerce / Geometry Global – Volkswagen Trucks Argentina CANNES LIONS – SHORTLIST Industry Craft Lions (Print & Publising) / CANNES LIONS – SHORTLIST Print & Publishing Lions (Automotive)
-
BLASFEMIA BRANDING Draftline – ABINBEV CANNES LIONS – SHORTLIST Creative Strategy Lions (Challenger Brand Strategy)
-
GUMBALL PACK Cinco / Nike D&AD AWARDS – SHORTLIST Graphic Design (Motion Design)
-
PLANT Dhelet VMLY&R Bs. As. – Turismocity / Estudio Noroeste Música / Plant Alta TV CANNES LIONS – SHORTLIST Film Lions (Travel / Leis)
-
A RESPONSIBILITY DOSE Publicis Buenos Aires – Fabogesic ibuprofeno / Savant Pharm CANNES LIONS – SHORTLIST Health & Wellness Lions (Oral Medicines)
-
TRANS LIFE DE-EXPECTATION BBDO Argentina – Tulipán CANNES LIONS – SHORTLIST Outdoor Lions (Healthcare)
-
LUNCH / RACISM / LGBT DDB Argentina – Shutterstock CANNES LIONS – SHORTLIST Print & Publising Lions (Consumer Services / Business to Business)